PPC (Pay-Per-Click) Specialist

Posted April 12, 2024
Job Specializations
Job Type
Years of Experience

We are seeking a PPC Specialist to join our dynamic team. In this role, you will launch, manage, and optimize high-budget PPC e-commerce campaigns for both our proprietary brands and affiliate brands in the Technology, Health, and Wellness sectors.

Key Duties and Responsibilities:

  • Launch and scale PPC campaigns on Google Ads and Bing for our brands and affiliate offers, focusing primarily on the US and EU markets.
  • Initiate new affiliate offers for e-commerce products, including conducting research on keywords, competition, and audience targeting, as well as developing offers in new geographies, particularly the EU.
  • Foster and maintain partnership with Affiliate Partners and Google account managers.
  • Monitor daily, weekly, and monthly KPIs to identify improvement opportunities, making strategic decisions to scale and enhance profitability.
  • Optimize bidding strategies on a large scale to maximize conversions, target CPA (tCPA) or target ROAS (tROAS).
  • Track, report, and analyze campaign conversions and website analytics.
  • Manage high budgets in highly competitive markets, optimizing performance to achieve better ROI.
  • Perform thorough keyword selection and monitor keyword performance to enhance ROI.
  • Create engaging, clear, and concise campaign copy.
  • Propose and develop new campaigns across various channels.
  • Stay abreast of the latest PPC/SEM trends and techniques, incorporating relevant strategies into our campaigns.

Desired Skills and Experience:

  • 3+ years’ experience in implementing, managing and optimizing PPC
  • Campaigns for e-commerce products in highly competitive industries, ideally in the US. This includes expertise with Google Ads, Bing Search, and Performance Max.
  • Proven track record of managing large budgets for PPC campaigns and affiliate campaigns.
  • Experience in promoting non-well-known products/brands through PPC campaigns.
  • Experience in product comparison/review sites, especially within the Health & Beauty and technology sectors, will be considered an advantage.
  • A data-driven mindset with strong analytical and numeracy skills.
  • Up-to-date knowledge of the latest trends and best practices in PPC and digital marketing, with a keen interest in continuous learning.
  • Solid understanding of performance marketing, KPIs and metrics.
  • Experience with PPC tools such as SEMrush, Google Tag Manager (GTM), Google Analytics, Google Data Studio, Google Ads Editor and Microsoft Advertising Editor, Results-oriented individual who thrives in a performance-based environment.
  • Willingness to take risks and test new ideas, including different landing pages, creatives, and copy to optimize CPA and enhance ROI.
  • Attention to detail with the ability to multitask effectively in a deadline-driven atmosphere.
  • Near-native in English or bilingual proficiency in English/Spanish is essential. Additional languages such as German or French would be a bonus.

Why Remotify?

Remotify is an Employer of Record solution that enables freedom and security for businesses and employees, because we want to make remote outsourcing simply excellent, cost-effective and sustainable for all.

Created by people who value people, Remotify is a certified Great Place to Work® organization. We are good for businesses; good for employees; and good for the Philippines.

We are big believers of Filipino talent and making a name for it all over the world. By making our talent more accessible to global businesses, we’re helping to boost the economy of the Philippines—today and in the future.  In addition, for every employee we hire, we give a portion of our revenue to SOS Children’s Village—a non-profit which cares for underprivileged children in the Philippines, from cradle to career.

We are committed to making a positive change to the future of remote work. One business Remotified, one job opportunity created, and one child helped at a time.

Here are the perks of working with us:

The role proposes a compensation structure wherein 50% of the salary is allocated as a fixed amount, while the remaining 50% is performance-based, contingent upon the success of the campaigns execute. This performance-based component can be earned from the outset.

  • Competitive salary (Php70,000)
  • I.N.S.P.I.R.E program that will help you build personal and professional character
  • A payroll system that assures on-time payments at all times
  • SSS, Philhealth, and Pag-ibig
  • 13th Month Pay
  • Paid local holidays
  • Paid incentive leaves
  • HMO Benefit

If you are the one we're looking for, send us your application now. All shortlisted applicants will receive an email from our HR for the next steps of your recruitment process.
You may also review our other job openings

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